The quartz watch uses a quartz oscillator as the time reference, and its oscillation frequency is very high, reaching 32768Hz, which means its travel time is very accurate. Generally speaking, the daily error of mainstream quartz watches can be controlled within 0.5 seconds, which is much higher in accuracy than mechanical watches. The movement of quartz watches is usually 20-30% cheaper than mechanical movements, so the overall price of quartz watches is usually much cheaper than mechanical watches. This makes quartz watches an ideal choice for the general public, especially those who hope to obtain high-quality watches at a lower price.

Imitation quartz watches also have a high cost performance ratio in terms of price. Although it is comparable to traditional quartz watches in appearance and functionality, its price is relatively low, making it easy for more consumers to own. This is also an important reason why imitation quartz watches are popular in the market.